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University of Florida Press Acquires Seaside Publishing

June 04, 2014

March 12, 2013 

University Press of Florida Acquires Seaside Publishing

Gainesville, FL and St. Petersburg, FL—Continuing its strategic focus on
publishing books with regional importance and global significance,
University Press of Florida (UPF) has acquired Seaside Publishing.
Capitalizing on the momentum of its recent postcards collection as well
as existing cookbooks, art, and photography books, UPF will use the
Seaside Publishing imprint to produce general interest titles for the
gift market.

“As a system-wide press, we feel it is our duty to address the needs of
not only the academic community and the universities with which we are
affiliated, but the citizens of Florida and visitors to the state. It’s
important to get them the kinds of books they want to read, and the
acquisition of Seaside Publishing underscores our commitment to this
goal,” says UPF director, Meredith Morris-Babb. 

Twenty-five titles from the existing list of Seaside books have been
transferred to UPF. These include titles distributed for the Tampa Bay
Times, including outdoors writer Terry Tomalin's Everyday Adventures
and food writer Janet Keeler's Cookielicious. The popular travel guides
created for Fox-TV’s video series “FOX13’s One Tank Trips®” are also a
part of the deal.

“I always tried to find and publish things of value that helped people
discover the unusual and the interesting within Florida. UPF is a
perfect home for Seaside, because their commitment to the region is so
in tune with what I founded Seaside to do,” says publisher Joyce LaFray.
She established the company that eventually became Seaside Publishing in
the 1990s. LaFray is also author of the Famous Florida!® cookbook series,
which will continue under UPF’s Seaside Publishing imprint.

University Press of Florida is the official publisher of the State
University System. More information about the press can be obtained by
visiting UPF is located at

15 NW 15th Street, Gainesville, FL 32603. 

# # # 

To order Seaside Publishing books: 

Toll free phone: 1 (800) 226-3822
Toll free fax: 1 (800) 680-1955

For more information, contact: 

Teal Amthor-Shaffer, Marketing Manager
University Press of Florida
15 NW 15th Street • Gainesville, FL 32611
V: 352.392.1351 x209 • F: 352.392.7302 •

Copyright Joyce LaFray. All Rights Reserved.